The set table: a few deft touches, a tremendous effect11/03/2016
On 150 pages, "Gastronomiedesign" explains how a perfect arrangement for casual or fine dining is developed in its entirety. The book takes a more comprehensive approach than the body of comparable literature: it considers the set table and everything that belongs to it not just as an essential room factor but also as a profit maximiser. "To my mind it is particularly important to build bridges between conveyors of mood – by that I mean colours, materials and shapes – and major profitability factors, such as the guest's length of stay at the table", explains author Hanna Raissle. "First to last, this book reflects the concept that underlies our cooperation, namely to bring metal, glass and porcelain for the set table into harmony. That's why we are so happy to be part of this all-inclusive compendium", says Susanne Schmidt. Products from WMF and TAFELSTERN feature in the pictures shot for the book by award-winning photographer Erol Gurian – a small foretaste follows in the press release for download.
You will find images for download on our media portal http://press-n-relations.amid-pr.com search term „Gastronomiedesign“. We will also be pleased to send you this file by e-mail on request. Contact: firstname.lastname@example.org
About the WMF Group
WMF Professional Business Unit Hotel is one of the leading suppliers of professional hotel, catering and hospitality equipment. Stylish, high-quality complete solutions for every aspect of the art of presenting and serving food and beverages is the hallmark of the long-established brand. The extensive range includes cutlery and glassware, serving trolleys, buffet equipment and table-top decorations of every complexion.
For more than 160 years, the brands that make up the WMF Group have represented the best in cooking, drinking and dining. Every day, hundreds of millions of people around the world use WMF, Silit and Kaiser products to prepare food, cook, bake, eat and drink in the comfort of their own home. And when they are not doing that, they are enjoying coffee specialities and foods prepared by the hotel and catering industry using products from WMF, Schaerer or Hepp. Our employees are passionate about bringing people together, whether at home, on the move or at high-end restaurants, in order to give them shared moments that are both precious and delicious. This is all possible thanks to our products, whose exceptional design, perfect functionality and highest quality provide wonderful culinary experiences. Our company has a proud tradition, and was founded in Geislingen an der Steige in Germany back in 1853. Almost 6,000 employees provide culinary joy at more than 40 locations worldwide. The WMF Group achieved sales of EUR 1,024.3 million in 2014.
Download Press Release (PDF)
Download Press Release (.DOC)