Whether Stuttgart or Shanghai: WMF Group delivers purchases directly from individual retail outlets all the way to China27/10/2016
- New app enables customers to test products in stores and then arrange for them to be delivered to their home – regardless of whether they live in Germany or in China
- Pilot phase in Munich branch off to a successful start
- Special Asian payment options and customs fees incorporated into process
- Chinese-speaking personnel at local WMF branches
Geislingen/Steige –The WMF Group's Consumer Electric division will be in attendance at this year's IFA with a bigger and completely reworked stand concept. The appearance is also organised by theme: all current trend and product themes are prominently displayed and so create the perfect setting for the WMF kitchen appliances. Accordingly, the brand image is geared further towards the various themes instead of strictly ordering the products into series. Famous German TV chef and blogger Nicole Just, as well as champion chef Thomas Brunk and others, will be on hand to demonstrate the products to our international visitors in person.